Eastgate Square is set to welcome viral lingerie brand Liliosa Lingerie for a weekend-long pop-up event this June, bringing selfie spots, exclusive promotions and confidence-boosting shopping experiences to Chester city centre.
Taking place in The Square from Friday 5 – Sunday 7 June, the pop-up will mark Liliosa’s first ever Chester event and only the second pop-up the fast-growing brand has hosted to date.

Known for its feminine pink aesthetic, body-positive messaging and innovative adjustable lingerie, Liliosa has built a loyal online following by championing comfort, confidence and inclusive sizing. Founded by Stephanie Wyatt after struggling to find lingerie that truly fit, the brand was created to help women feel empowered in their own skin.

Visitors to the Eastgate Square pop-up can expect a highly interactive experience, complete with photo opportunities, fun games, giveaways and exclusive promotions across the weekend — alongside the chance to browse Liliosa’s collections in person for the very first time in Chester. The activation forms part of Eastgate Square’s wider focus on bringing fresh experiences, events and immersive retail concepts into the city centre.

Stephanie Wyatt, Founder of Liliosa Lingerie, said:
“We are so excited to host one of our first pop-ups at Eastgate Square. Our customers mean the world to us, and we cannot wait to meet you all in person! Come say hi girlies.”

Lisa Rogers, Centre Manager at Eastgate Square, said:
“We’re always looking for new ways to bring exciting experiences into the centre,and Liliosa is the perfect fit for Eastgate Square. This pop-up is all about confidence, fun and creating something memorable for our visitors, whether that’s discovering the brand for the first time, grabbing a selfie with friends or simply enjoying the atmosphere across the weekend.”

Liliosa Lingerie specialises in adjustable lingerie designed to adapt to women’s bodies more comfortably, with inclusive sizing ranging from 4–26. The brand’s mission centres around helping women feel confident, comfortable and celebrated through lingerie that works with them, rather than against them.
The Liliosa Lingerie pop-up will be open throughout the weekend from Friday 5 – Sunday 7 June in The Square at Eastgate Square, Chester.